Gradient Marketing providing your business quality search engine optimisation, pay per click, social media management and marketing services. Blow away your competition by working with us......
Every business is different, so are business goals and the methods to achieve those goals. At Gradient Marketing We look at your brand, understand your target market, and develop a custom SEO, Google Adwords and Marketing plan that suits your needs.
As an addon or standalone service, our copywriting team can assist you. For example, creating the content for a website, proofreading and optimising your LinkedIn profile summary or even creating and optimising for SEO all of your site descriptions which assists your SEO efforts, ongoing.
Search Engine Optimisation (SEO) is the process of optimising a website so it appears on page 1 in the search engines (primarily Google) for the search phrases prospects who do NOT know of the website or business use, when searching for the products and services that the business and website attempt to sell.
We have designed our process with a Software Development Life Cycle framework to ensure quality of output and to also specifically overcome the most common issues experienced when working on a Web Design project. Our web design projects follow a consistent process, with determined steps and standard communication.
We identify the technical elements of your site that can be improved and match search phrases to the pages on your site. A semantic signal evaluation ensures that your site is sending the correct information to Search Engines regarding your value proposition, products or services.
Investigating your website's digital footprint tells us how other websites refer to you. Our job is ensuring we create a natural and balanced off-page profile for your website. Our proprietary outreach program assists us in acquiring inbound links from unique publishers each month.
As a company, we invest heavily in technology and provide you with real time reporting and collaboration through our detailed monthly reports. We integrate Analytics, Social and Search Console data to allow business owners a holistic review of the most important marketing data about their site and project progress on Desktop, Tablet or Mobile.
Cups of Coffee
"Our industry is extremely competitive and we were looking for a way to reach as many new clients as we could. We decided to track where all our paid leads were coming. We trusted Gradient Marketings experience and advice and we were kept updated with regular reports on results and progress. After a couple of months, phone calls from prospective clients increased massively which directly affected our bottom line. "
Online Clothing Retail
"We had a board we were reporting to and had produce a tangible ROI on their digital marketing investment. It took about 3 months for the traffic to take a significant turn upwards and we started to receive a stiff increase in our lead volume. We were easily able to secure a higher SEO investment from the board, based on impressive results. My confidence grew with every report and the results presentation, I receive good news every month. "
Motel Group Manager
"Our pub was reasonably successful in attracting patrons after sport matches, or just for a meal and a drink or two. Our real goal was to become a real destination in our local region. After implementing an effective SEO strategy geared towards our functions and events, our traffic increased 10 fold. This digital strategy really helped us stand out from the competition in our region and we were able to finally reach our target audience nationally with a targeted campaign."